Malaysia’s Minister of Tourism and Culture, YB Dato’ Seri Mohamed Nazri Aziz launched the Visit Malaysia 2020 promotion campaign for the first time at the ASEAN Tourism Forum he is attending in Chiang Mai, Thailand. He also took the opportunity to unveil the official logo of Visit Malaysia 2020, a colourful portrayal of Malaysia’s treasured flora and fauna. The event was held during a business lunch hosted today for international tourism trade buyers and media attending the forum at the Chiang Mai International Convention Centre (CMECC). YB Dato’ Seri Nazri said, “These next two years are a crucial period for our country’s tourism – they are the lead up to the much-anticipated Visit Malaysia 2020. By then, we expect to welcome some 36 million tourists to our shores with tourist receipts reaching RM168 billion.” Visit Malaysia 2020 is a landmark initiative that has received the support and endorsement of the Honourable Prime Minister of Malaysia in 2017. It is a key development towards the realization of the Malaysia Tourism Transformation Plan goals that by the year 2020, Malaysia will welcome a total of 36 million tourists and register RM168 billion in tourist receipts.