What employer looking at your resume

7 Things Employer Will Search For In Your Graphic Design Resume

Posted Leave a commentPosted in Design
What employer looking at your resume

A graphic designer is primarily responsible for creating visual concepts and communicating ideas using software or by hand to captivate the audience. From working on the overall layout to the design for essential consumer marketing tools such as brochures, advertisements, magazines, and reports, it is no surprise that there is a vast demand for graphic designers. However, while having the necessary graphic design skills list to accomplish a designer’s tasks is crucial, it is also essential to be able to relay your expertise and knowledge to potential employers in the best way possible. That’s why it’s vital to have a good graphic design resume. Some aspiring candidates may ask the question, “How to make a graphic design resume?” and “How to list Adobe skills on a resume?” Read on to learn about what employers are looking for in a digital designer resume.

Writing resume with laptop

1. Be concise:

While working on a resume for a graphics designer, it is easy for one to get carried away and want to write pages and pages of the things you’ve accomplished. However, it is vital to keep the critical skills in resume for graphic designer as brief and concise as possible to catch the employer’s eyes quickly. One page is usually enough to relay the significant works you have worked on. If you find yourself having multiple pages, it is best to ask an editor to look at the resume and cut it down. You may want to read online reviews to see whether they can help you edit your application. Hiring managers have a hard enough time screening the number of applications they get, and nobody wants to read pages of graphic designers resumes.

2. Customize your resume:

Every job description has different requirements, and what one employer is looking for might not necessarily be the same thing that another is looking for, even though they’ve both asked for design skills in resume. As such, it is best if you look at every job description carefully and tailor your application to make yourself seem a perfect fit for the job. If an employer has asked for a specific skill, make sure you add it and highlight it in your application. This way, you may also be able to cut back on some accomplishments that aren’t necessary to limit your resume for graphic design to a single page.

3. Be honest:

Understandably, you would want to market yourself as the most worthy of all the candidates to land your dream job. However, we live in the digital age, and when you exaggerate your graphic designer resume skills, it can cost you, since potential employers can look you up online. By exaggerating your resume of graphic designer, you not only risk being caught in a lie but also risk losing the job if you are unable to uphold the standards you set for yourself. This does not mean you need to be utterly honest, though. If there are some things you don’t wish for your employer to find out, you can decide on how much you want to reveal.

Design Sketches portfolio for resume

4. Add examples of your work:

While describing the necessary graphic designer skills for resume, adding the online links to your work can be a significant advantage. In fact, the great graphic design resumes usually include the link to your portfolio as a designer or the link to your personal website, which allows your potential employees to observe and judge your work online. By highlighting all the projects you’ve worked on, you can get a better chance of being shortlisted.

5. Use Keywords:

These days, most companies opt for an applicant tracking system that performs the initial screening by matching keywords in an application to their job description. As such, an applicant must use the relevant keywords, especially when applying for an opening online. This doesn’t mean that you use all the keywords in a graphic design job description resume. By applying due diligence, you can include the most relevant keywords without appearing spammy. A good rule of thumb is to read many job postings and keep a note of the terms that keep appearing.

6. Keep the design minimal:

As a designer, you can be tempted to show off your creative side through resumes for graphic designer. However, it is best to remember that it is best to keep the creativity minimal and focus solely on the graphic design skills for resume. Hence, if an applicant uses images or unusual fonts, chances are the ATS will not be able to read such files. To steer clear of this problem, it is best to keep the creative graphic designer resume elements as low as possible or zero, especially if you apply to online job postings.

7. Highlight your soft skills:

While it is of utmost importance for you to highlight all the technical skills that make you a perfect candidate for the company in the graphic designer description for resume, technical skills are not the only ones that potential employers are looking for. As the workforce becomes more dynamic with thin lines between job responsibilities, a company must find and hire personnel with soft skills. Here are some of the skills you may want to mention:

  1. Problem solving: If you have ever been in a sticky situation in your last job that required you to take over and solve the problem effectively, it may be best to mention it here.
  2. Time management: Let your potential employers know that you will be available for the task required of you and will submit it in a timely manner.
  3. Team player: Since most companies work in teams, it is crucial to mention that you are a team player and can work effectively in teams.

Applying for a job with a well-written resume can exponentially increase your chances of getting shortlisted for an interview. As it is a document that presents the first impression to your hiring manager, candidates must proofread their applications before submitting them. It is always good to have a colleague or resume expert go through it first to check for anomalies.

Credit image:
Coffee vector by macrovector – freepik.com
Working on laptop by lukasbieri – pixabay.com
Sketch Book-Sketch Marker by Stux – pixabay.com

SVG Animations

Why SVG Animations are the Hottest Web Design Trend of 2020

Posted 1 CommentPosted in Design, UI UX, Vector, Web
SVG Animation

If you are running a business in this day and age, then you have no reason not to utilize animations in your marketing campaigns. As it turns out, we are visual beings and whatever seems appealing, that’s what we roll with. Hey, everyone is doing it, why get left out in such an awesome and captivating marketing idea?

Over the past few years, SVG animations have been utilized in marketing campaigns and all to increase traffic to websites and by this, boost sales. But then again, it’s a strategy that requires that you focus all your strategies on the potential clients while at the same time, focusing on your brand. For more on this, here’s why SVG animations are the hottest design trend of 2020.

SVG Animations Promote Interaction

The first thing that you’ll want to consider when creating a website is the inclusion of interactive elements that will keep users hooked. One thing to note is that the amount of time a user spends on your website counts in helping your website rank higher on the search engines. You might consider a more conventional approach that entails more traditional web designs with ready-made templates and animated designs to help in captivating website visitors. This is a sure-fire way of ensuring better user experience while at the same time, giving website visitors a reason to hang around.

Responsiveness

Ideally, when it comes to creating a stunning website, you’ll want to utilize elements that will not slow your website down. The fun fact is that SVG animations can be scaled down to the size of your liking. Unlike most graphic elements used when creating websites, SVG animations have an independent resolution meaning that they’ll not affect your website’s responsiveness. This can be achieved by incorporating JavaScript and CSS for ease of interaction.

Sharable Animations

As earlier mentioned, it’s time that you considered utilizing SVG animations in your marketing campaigns because for starters, your competitors are using them and you have no reason to be left out. Animations are not only eye-catching, but they’ll help to carry your marketing message across the board.

At a time when social media is revolutionizing the marketing sphere, you’ll want to include shareable graphics on your website. The best web designers will help to create animated content that will allow your website visitors to want to share it across a plethora of platforms including social media.

Ease of Use

It’s been a misconception that SVG animations are complicated and hard to incorporate into a website. But you’ll be surprised to note that it all depends on the animated features you want to include on your website and also, how knowledgeable your web creator is in this area.

Additionally, SVG animations are fairly easy to style in terms of color, texture, and designs. Let’s not forget that SVG animations are also mobile-friendly, something that will come in handy when it comes to sharing.

As you can see, it’s time you incorporated SVG animations in your marketing campaigns. There’s so much to be achieved from this simplistic yet innovative strategy. The above are reasons why SVG animations are on an upward trend.

Credit images:

  • samherbert.net/svg-loaders/
  • pixabay.com/photos/internet-content-portal-search-315132/
  • pixabay.com/photos/mobile-phone-smartphone-keyboard-1917737/

UX and UI Design

UX and UI Design – 3 Differences to Keep in Your Mind

Posted Leave a commentPosted in Design, UI UX
UX and UI Design

Even though every single bit of information nowadays is only a few clicks away, there are still some terms and concepts that continue to cause confusion. In this case, we are talking about UX and UI, which are often mentioned in the same breath. That is not the strange part, because they are inextricably connected, but the fact that they often get confused for one another, or there too much/too little of an overlap between the two. Needless to say, designers need to be familiar with both, since Google looks at UI/UX as one of the ranking factors. Even if you run a small business, you need to invest in your website’s UX.

For example, as much as 88% of users will never visit a website again after a bad user experience. In case the website is poorly designed and not responsive, UI would be to blame, but because poor UI created a poor UX, it hard to tell where the first one ends and the second one begins. According to Google, ¾ of mobile users are more likely to visit a website again if it’s mobile-friendly. As you can see UX and UI are crucial, so in order to help you make the most out of each, let’s take a look at their key differences.

1. Their Focus Is Different

At the very core of every UX effort and solution is your audience. The goal of every solution and every single UX action, such as research and testing, is to provide a more pleasant experience for the user. The thing that makes UX design so challenging is that it’s a journey put together of different user behaviours, as well as emotional reactions. For example, UX designers need to be able to get into the minds of users and figure out what they like or dislike a particular feature inside an app, or why they go through the entire article without clicking the call-to-action button at the very end.

You may also like: The Impact of Design On Your Marketing Activities

UI, on the other hand, deals with more palpable, but still virtual elements, such as a layout which guides the users’ eyes in a particular way and causes them to take actions which were envisioned by the UX designer. UI designers decide which elements, such as graphics, formatting, animation, as well as branding, work and how they should combine them to come up with a layout that will work best, whether it’s for an eCommerce business or any other online service website. In other words, they are in charge of turning the somewhat abstract concepts into an actual interface that is eye-catching, functional, intuitive, and last but not least, responsive.

2. The Research Process Is Different

As we have seen in previous paragraphs, UI designers are responsible for finding the best visual language and elements for the application or website they are creating. In other words, they need to be able to figure out what the users want to see when they open a website. For instance, if a UI designer or a team of designers needs to create a website for a writing service, they would need to research some of the relevant websites in the same niche in order to see what has been working for those other services. They would need to look at the twiftnews website and determine the reason for their success from a UI point of view.

UX designers need to research user expectations and fulfill them as a result, which is a big challenge. They need to be aware that every interaction with other similar apps or websites has shaped the experience of their users, as well as expectations to a certain degree. Users, consciously or not, know what to expect from a certain type of website, and how it’s supposed to look and function. UX designers need to figure out those expectations and turn them into something that a user will like.

3. They Use Different Tools

As you’ve probably been able to realize by now, UX and UI designers have different approaches to design, which also means they use different tools for the job. UI designers’ job is very image-oriented and geared toward visuals, which is why they use tools Principle and Flinto, as well as InVision in case they need to collaborate with other members of the team. When it comes to UX design, they use tools like Axure, Mockplus, and Balsamiq, so that they can design prototypes much faster using wireframes.

Final Word

As you can see, even though UX and UI are two separate things, they have a lot of things in common. Ultimately, they both have the same goal: providing the best possible experience for the user. They just cover different aspects of that journey.

Making a Product Card Tips

10 Simple Tips for Making a Product Card for Selling Online

Posted Leave a commentPosted in Business, Design, Marketing, Web
Making a Product Card Tips

The buyer journey in e-commerce is critical, yet many online merchants struggle with it. One of the trickiest parts in the process of converting customers using the product card. This highly popular feature serves a deeper purpose than mere aesthetics. It contributes to pleasing customers along the customer journey.

A product card is vital in customer conversion. A product page displays images of items available on an e-commerce website. The product page aims to entice visitors while giving relevant visual and textual information to sell the products.

Why Online Merchants Must Make Product Cards Right

The stats are glaring: only 3 percent of online store visits result in the customer making a purchase. Plus, you likely know of cart abandonment. Sixty-nine percent of shoppers abandon their carts while shopping.

Again, it’s vital to provide the customer with a smooth journey to checkout.

The Process

Before you attempt to design product cards, the following questions are important to consider:

  • Who is your target audience?
  • What is your brand identity?
  • What is your color scheme, and what does it represent?

A thorough understanding of these questions will make it easier to design your product cards and, by extension, product pages. Perhaps more importantly, it’ll make for more effective product cards. Let’s review these areas a bit.

Target Audience

Who are you selling to? That’s a critical question, whatever you’re selling. Learn to identify and study your target audience. It’s the critical first step in setting up any successful business.

What are the models that represent your customers? Discover those and write product descriptions using language an audience relates to. A grasp of your target audience is essential to design better product pages.

Brand Identity

What core brand values define your business? Is there an element that separates you from the competition? What’s your brand’s tone of voice? Your brand identity matters for consistent user experience in an assignment service, and to build long-term relationships with customers.

Your product pages should reflect your brand identity. It includes everything from the writing tone to the style and content of images you choose to use. Your design should also reveal what your brand stands for. Is your brand fun and playful, or grown-up and sophisticated?

Color Scheme

Colors speak volumes. A business or brand must pick a color that signifies what they stand for. Banks and tech start-ups use blue, for instance, because it evokes trust.

Your website is a core extension of your brand. What colors are you using across its pages, especially critical ones like the product pages? Your design should remain consistent across the product cards too.

Your color scheme matters a lot when designing call-to-action buttons, headings, labels, and product descriptions.

10 Tips for Designing Product Cards for Higher Conversion

Here are ten solid tips to keep in mind when designing product cards to guarantee higher customer conversions.

#1 – Always Use High-Quality Product Images

Photos are an essential element of product cards. They form the foundation of your design. You must be precise about what you want customers to buy. Your photos should feel like they are almost real.

Better product photos help you persuade customers that a specific product is what they need to buy. So how do you prepare photos to be great for your product cards?

  1. Ensure that every photo is of high quality.
  2. Show multiple views of the product in the photos.
  3. Use detailed images to evoke a personal touch.
  4. Use photos to reveal context.

Related article : 6 Sections You Need To Write In Your Website Design Proposal To Land a Client

#2 – How About Videos?

We’ve talked a lot about text and images. Those are the barest basics for every product card. You can do further optimization by using videos. Don’t overdo this so that your pages can load faster. Your design should be as clean as possible. Videos have one critical limitation – their size.

Work hard to find the balance between quality and file size in a way that showcases all details of the finance assignment help.

#3 – Use Persuasive CTAs

A call-to-action encourages users to become buyers. They include buttons or links that say “Add to basket,” “Add to cart,” “Sign up here,” and “Shop the collection.” Your product cards have one simple goal: to make shoppers click on your CTA.

You’ll miss out on sales if shoppers cannot add products they want to their basket. How then can you make a profit? Here are the top tips for your CTAs:

  1. Position them high up on the product card. A great position is next to the product image, just under the basic product information.
  2. Use a contrasting (not jarring) color to win the customer’s attention.
  3. Make the button large enough to click.
  4. Be as clear as possible in your wording.

#4 – Use Short, Yet Informative Descriptions

Product descriptions give product your images a boost by helping the customer understand the “what” of the product and “why” they should buy it.

Make your descriptions such that they are persuasive and help you sell. Make them sweet, straightforward, and direct.

#5 – Long Descriptions

Sometimes, short descriptions are not enough. To convert better, you can expand on the bullet points in the short description. You don’t need to be a professional copywriter. Thesis writing services apply simple classic structures like PAS (Problem-Agitate-Solve), or 4PS (Problem-Promise-Proof-Proposal). These are enough for a comprehensive long description.

Use this opportunity to address user concerns and highlight product benefits until the price barrier becomes insignificant.

#6 – Leverage Social Proof

Social proof means that others are already using your product, so you want this prospective buyer to enjoy its benefits. Ninety-seven percent of consumers say online reviews influence their purchase decisions.

You can use star ratings near the product title.

#7 – Provide Accurate Product Recommendations

Once a client views one product or adds it to their basket, you can recommend related products as “similar items” or “Top picks”. Accurate and helpful recommendations are great for securing fresh purchases.

#8 – Be Consistent

Consistency helps customers understand and identify with your brand. Use colors, fonts, image sizes, and an overall card structure and tone of voice that shoppers find to be refreshingly unique to you.

#9 – Make Your Pricing Clear

Many buyers scan the product card for the price before they consider any other features. It’s a good strategy to display prices clearly and early on a product card.

Even if the product is expensive, position it close to the title or near the shopping cart icon or button. This smart design choice works because the customer’s line of sight naturally drifts to those areas, making it easy to spot the price.

Other ways to make the price more visible include:

  1. Use large, unmistakable font sizes.
  2. Make the price stand out with a contrasting color.
  3. Highlight your discounts and show how much the customer will save.

If you struggle to pick out the price on your product cards, revisit your design drawing board. Apply these tips and get objective people to help you test it out. Don’t stop until they say they can spot the price clearly in one glance.

#10 – Oh! Did You Forget the Name?

We had to leave this until now because that’s what happens with many product cards – the merchant forgets to include the name [properly]. It’s not the no-brainer you’d expect it to be.

A name is the first thing the user sees. Similar names can potentially hurt your SEO. Shorter, more descriptive names attract more clicks too.

Content management systems (CMS) use titles as the H1 meta tag, which is especially important for SEO.

Conclusion

Product cards are essential to your e-commerce efforts. But, they require effort and attention. These ten tips will make your product cards stand out, improving your conversions and bottom line.

Image credit:

Tips-for-Designers-When-Working-from-Home-During-COVID19

10 Clever Tips A Designer Should Use When Working at Home During COVID-19

Posted Leave a commentPosted in Business, Design, Web
Tips Designer Should Use When Working at Home During COVID-19

COVID-19 has affected all lives worldwide and disturbed daily routines. Millions of workers globally have adopted a “work at home” system that allows them to do their daily job tasks remotely.

For some, this change has been very difficult, depending on their industry and job description. If you, as a designer, has found it hard working at home during this pandemic, what can be done? Here are ten clever tips you should adopt and use to productively work remotely:

Touch up on your digital presence

During COVID-19 lockdown, try to use that time to reflect on your digital presence and if it what you want it to be. Head over to social media channels and scroll through the timeline and see if you’re happy with what you see. Go to your website and go through each page to see what customers experience.  

If there are changes due, implement the best design software to get them up to scratch. Things might not be as busy as before and this affords you enough time to make and touch-ups or upgrades. When COVID-19 lockdown protocols have been done away with, you will come out with a very strong digital presence appealing to customers.

This means a big effort on your side, which needs time and real focus. For a moment, you must plan to outsource your academic writing work to online assignment help. The idea is to remain focused on only one thing to ensure greater success.

Get an effective communication channel

If you work as a team and collaborate on projects, an efficient communication channel is a necessity. Consider using cloud-solutions that have real-time collaboration features for an enhanced working environment. Find a highly efficient tool but one that does not take long to familiarize yourself with.

If you choose to go with collaboration tools such as Microsoft Teams or Slack, ensure it has all the features needed. For example, make sure it can accept attachments and other features such as whiteboard functionalities and so forth. Getting one comprehensive communication channel will streamline your workflow and improve remote collaboration on projects.

Reach out to customers

It is understandable that during this pandemic, everyone has his own troubles and anxieties. Maybe someone close has gotten the virus or you are going through financial strain. 

Just know that your customers should not feel this negative energy when communicating with them. Be a ray of sunshine, offer comfort by reaching out to them, and maintain a positive attitude.

If there are orders that will be delayed due to this pandemic, be proactive and reach out to customers before they worry. Open positive communication with customers is what can help you make it through COVID-19 global restrictions.

Implement office ethics

Working on top of a kitchen countertop might not be an efficient way of getting work done. It is true, working remotely means that you stay at home but do not feel the void of not being at your office.

You can do this by creating a workspace that mimics a real office with a chair, desk, and all material needed. Set a work schedule and stick to it, do not be disturbed or deviate from it. If you have a family, discuss with them that you’re not to be disturbed before a certain time.

Upgrade the skills you have

You might have a lot of time on your hands during COVID-19 lockdown. To constructively fill that time, try to upgrade the skills you have to become more skilled and be of great value at work. There are many options to explore, especially with studying online. 

Right now, there a lot of online courses related to designing you should consider taking. Think about learning how to use a more advanced designing tool to be more productive and efficient.

You can also watch YouTube video tutorials that show practical steps to take when improving design skills. To help you get through some of the coursework, you can even get in touch with the professional writers at best writing services.

Create designs in support of combating COVID-19

Social media and websites are sharing a lot of sentiments about this pandemic and you can consider joining them. Brainstorm creative ways to share important points about the spread of COVID-19. Find ways to weave in the design skills you have and creating awareness about COVID-19.

Perhaps, you might consider creating designs or infographics to share on social media about precautionary measures to take. Some designers have decided to make their designs humorous by making memes. As a creative person, try to find a unique way to spread awareness about this virus.

Touch base with colleagues, team members or employees

Since you do not see each other daily now, try to schedule virtual meetings with colleagues, team members, or employees. Discuss how you can continue collaborating efficiently when working at home and review milestones you’ve reached.

Set a clear scope of what still needs to be done and how it will be accomplished. Do not focus solely on work but also discuss personal details like how this virus has affected your colleagues or employees. Make casual conversation before and after meetings to keep that spirit going on and employees and colleagues happy.

Avoid using a lot of tools

It is true that tools can help streamline work exponentially but then if you overdo it, they can become a distraction. Trying to master and commandeer a lot of software programs at a time can be very inefficient and lead to shrinking productivity.

Try to minimize the number of tools you use to be only essential and absolutely necessary tools. You can minimize the tools by choosing comprehensive ones that cover a wide range of services needed. Getting more tools will mean more time training on using them, limiting time to do the work that needs to be done.

Work at times when you are most productive

If you work alone, try to draft a schedule that is more flexible to yourself. Work when you are most productive, even if it late in the night or very early each morning. Of course, this might be a problem if you work as a team because your schedule might not align with theirs.

In this case, just use normal working hours instead of working in a disorganized way. To get the most out of those working times, schedule the work to prioritize important, large or complex projects first. Afterward, you can then work on other smaller projects.

Take care of yourself

Under lockdown, restrictions continue taking care of yourself because this will reflect in your productivity and quality of work. Take enough time to get a rest and workout at home or under the recommended regulations in the state or country you are in.

Eat healthily and keep a positive attitude to be more productive during this pandemic. Taking care of your body will maintain the brain mentally strong to deal with this adversity with a clear head.

Final thoughts

During COVID-19, there are a lot of changes you have witnessed and one of them is working at home. Designers need to continue working as they were doing at their normal office by setting up a dedicated workspace. They should also have a fixed schedule to follow through and sequence their tasks accordingly.

If you work alone, consider drafting your schedule to be dependent on the times you’re most alert and productive. Do not forget to take care of yourself during this pandemic and keep a positive mindset.

Vector-Theme-for-Your-Branding

Why Choose a Vector Theme for Your Branding?

Posted Leave a commentPosted in Design, Vector
Vector Theme for Your Branding

After the launch of a product, the company must take the necessary steps to brand the product. It is significant to make sure that the audience is familiar with the good, and so they would like to purchase their product once it is readily available to the customers. Digital marketing is booming in the world in this era. Thus companies all over the globe, like branding agency Dubaihave come up with such marketing strategies that would help in advertising businesses across the world. These agencies help in promoting the brand of different countries through digital marketing services that can reach out to an incredible number of people through online platforms. They develop various web apps that help companies gain customers and retain loyal customers through the Web Application Development Services they offer.

The main idea is to create a brand image of the company in front of the targeted audience. However, the purpose of branding is not complete without logos and icons that people use in digital marketing. There are various ways the graphics are essential for the customers to look at, but having a vector logo for design is significant. It is because of the reasons that are mentioned and explained very well in this blog as well.

1. Vector theme helps maintain an image of the brand

These companies design the app and the advertisements’ logo, and they shall be of a quality that people would trust immediately. If you zoom in on the image, the pixels shall not be blurry or give away the charm of the brand itself. For example, the clothes of some brands that are not perfect since the thread is flying out do not make a great impression. People prefer perfection, which is why a vector theme is the best decision for branding a business. A company must try its best to stand out from the crowd; all the other companies offering the same services. They can do it by providing the best quality products from their side and can show it through the icons and logos that they use on their social media platforms.

Related article: Graphic Design What Makes The Brand Go Successful

2. The images are scalable

Any other theme used for branding would lose its quality when it is scaled up or down, but the vector theme image would remain as sharp in any shape or form. The logos made in vector themes are used on billboards, cards, panaflexes, and posters too, it was only possible if they were scalable since the pixels are perfect, and the image remains of the same quality. That maintains the brand image as the logo does not come off to be of poor quality or unprofessional.

3. Vector themes are editable

Unlike other themes for an image, vector images are editable. If there is any need for alteration while making a logo, it is effortless to do the correction handling on the vector-based programs. It does not affect the rest of the image, and an extensive amount of hard work is not necessary at the time of revisions. Spot corrections are the best part of vector theme images. Vector images are easier to handle as minor detailing is not a problem here, but with other themes, it is challenging since the whole base gets changed because of small detail in the image.

4. Visuals stay with humans for long

There is a considerable chance that a person would visit your store because of the compelling visuals that you have on display. It is upon you to decide what target audience you want to attract to your product, and by using the specific color theme for your visuals, you can have people visit your shop again and again. Infographics are more appealing and attractive when it comes to the graphical designs and visuals impact people in a manner that they buy impulsively.

5. You can save money

Having a vector themed design makes sure of the fact that the image is a flawless one. It would not attract cheap offers for the business; instead, it would help impress the clients and improve the clientele in the end. You shall spend money on the designs and graphics and ensure that you get a vector-based image for branding. In return, you will get uniformity, and people will remember your brand because of decency and high-quality production.

Credit top image: Abstract vector created by freepik – www.freepik.com

Degree in Web Design

How to Get a Degree in Web Design

Posted Leave a commentPosted in Design, Web
Degree in Web Design

Are you looking to pursue a career in web design? You would need a college degree to increase your chances of rising to the top and securing juicy commissions.

However, there is no direct way of getting a degree in web design. You first have to obtain a degree in computer science, and then pursue your career as a web designer. In this article provided by Joan Young, a professional essay writer from Advanced Writers writing company, we will take you through the processes of pursuing your career in web design. Sit tight!

Why Do You Need a Computer Science Degree as a Web Designer?

Getting a computer degree will go a long way to refine your web design skills. Computer science opens you up to different opportunities by first taking you through the rudiments of subject areas like machine learning, network and system theory, pattern recognition, and computational theory.

You would also learn more about the importance of computer science to society at large. The course outline will take you through the history of the course and its relation to the current situations on the ground.

Another benefit of taking on computer science is that you would work on so many expository projects with fellow students to broaden your knowledge of the field.  You would also link to real-time business partners in the industry, and you would work directly with businesses and gain the right experience to practice in the future.

As the learning curve increases, you will get exposed to several skills that would equip you for the future. You need skills like software product engineering, signals and patterns, data structures, and complexity theory. These skills increase your chances of employment and make your portfolio more attractive to potential buyers.

Related article : 6 Sections You Need To Write In Your Website Design Proposal To Land A Client

A computer science degree lets you put your knowledge to practice through your final year project.  The opportunity is huge as your university may link you to partners and industries to help you gain more experience as you put your knowledge into practice.

You can also take up internship opportunities in the relevant sector and rack up professional experience while you leave college. This would go a long way to boost your resume and put you in the light when you leave college.

Requirements for Getting a Degree in Computer Science

Aside from the zeal to take on the course, you have to be excellent in math. It would help if you also have a big nudge of creativity and be comfortable with IT-related courses, physics, and math. If you have good experience with these courses, then you have a high chance of blending into the system as your background would boost your chances of getting into a good university.

However, you should know that your chances of getting into a reputable university do not solely depend on your bedroom coding skills. You may have prior experience with web design and development, but there are specific requirements you need to prepare your mind for a while you get into college.

It would be best if you brushed up your ability to meet up with academic workloads and assignments, logical reasoning, and the ability to solve problems and a good eye for details. These skills will improve your chances of gaining admission and overall success in college.

Benefits of Getting a Computer Science Degree

If you are wondering why you shouldn’t go solo and learn web design on your own without a degree, here are reasons why you need a computer science degree.

More Opportunities

Web design is no longer a high sort, and you can get all the qualifications to increase your opportunities in the industry. While you can cleanly break even from the comfort of your bedroom and become a self-taught web designer, a degree in computer science is a big add on that would increase your chances of landing juicy offers and working with experts in the industry.

Exposure

The university will expose you to several career paths you can’t possibly learn while you hit it out on your own. You get to meet like minds, gain more knowledge in the industry and shape your web design career while you add another degree to your portfolio.

Practical Experience

Do you know that getting a computer science degree as a web designer increases your chances of gaining practical experience with the big players in the industry?  Your university may link you with big companies during your final year project, and you can sign up for an internship after your degree. Here you would pick up valuable experience and set up a robust portfolio.

Grabbing a computer science degree as a web developer will help boost your chances of succeeding in the open market. You will gain the rudimentary knowledge of computer science, and the exposures come with many benefits listed above.

Credit image: freepik.com

Crowdsourcing Platforms

20+ Crowdsourcing Platforms Where Freelance Designer Get Their Jobs (Part 1)

Posted 3 CommentsPosted in Business, Design, Web

Previously we’ve discussed about places or websites where designer & artist can sell their vector arts. It called marketplace, or creative market where designers & artists earn money by selling artworks and buyers come to find and buy creative arts they upload. The digital artworks can be resell many times and designers or artists can make money with it as a passive income. In contrast to it, crowdsourcing platforms provide the native way or the active income method on making money, which is still the #1 choice of freelancers.

Here we will find out which crowdsourcing platforms offers the best to both for the clients & freelance designers especially. Basically crowdsourcing platforms offer registered freelancers to grab jobs or projects posted by clients and will be paid by the registered clients through the crowdsourcing platform itself.

The advantage and how it different with selling artworks on marketplace is the price offered by crowdsourcing platforms are usually high and attractive, even though it’s just a one time job. While selling artworks or images on marketplace depends on the quantity of sale you made. The price per artwork is usually very low and it will need hundred or thousand of sale per artworks to be achieve satisfactory income. And the competition is much higher.

At the other hand, freelancers who choose to find online job offers with crowdsourcing platforms should be willing to give full commitment once they got the job. Fulfill all the client’s requirements and must complete the job on the time given. Failed to do so, most probably it will be a disappointing effort and more worse, no payment.

But once you got the job done in crowdsourcing platform with client’s satisfaction, the reward is lucrative enough, not comparable to selling artworks method on marketplace.

What is Crowdsourcing Platforms & Which are the best for freelance designer?

Crowdsourcing Platform is a hub just like Marketplace website, where there are supply – freelancers offering services and demand – clients looking for talents (freelancers) to be hired to complete their projects.

For that reason, we find out and listed here among the most popular design crowdsourcing platforms that offers skilled freelancers, specifically designers and businesses as well. We only highlight the top sites that you might looking for lucrative offers.

We also provide user’s review rating from Trustpilot, a top global review site where people freely give review & rating based on their experience with the company that they worked on. Alternatively we use Indeed.com as the review, if Trustpilot not avalable for that specific company. Therefore, you may have the basic info on how the expectation of every marketplace platform listed below. So check them out..!

Table of contents

  1. Freelancer
  2. Dribble
  3. Designhill
  4. Upwork
  5. Fiverr
  6. Toptal
  7. People Per Hour
  8. CoWorks
  9. 99designs
  10. Guru
  11. Robert Half
  12. FlexJobs
  13. Crowd Content

Design Crowdsourcing Platforms List

1. Freelancer

Crowdsourcing Platform Freelancer

As the name given, they’re the one of the most popular freelance hub for designers and businesses looking for skilled services as well. Based in Sydney Australia, Freelancer.com has 43 million freelance expertise in variety of categories to serve businesses. While registered businesses is about half of it.

Freelance.com is an award-winning world’s largest freelancing and crowdsourcing platform so far. Basically freelancers or designers will bid for a specific job posted by a client. The best bid will be chosen by the client. And freelancers will compete in a design contest by clients and the best will win the job.

As designer, you’re free to sign up to be the Freelancer. Create your profile, select skills of projects you are interested in, upload portfolio, receive project notifications, discuss project details with the employer, bid on projects (free members receive initially 8 bids per month) and enter contests.

  • User Rating: 4.4 ⭐⭐⭐⭐ | from 5,532 Trustpilot.com reviews
  • Affiliate: Not available

2. Dribbble

Crowdsourcing Platform Dribbble

Being one of the most popular designer’s – hub or community where they showcased their portfolios, socialize, get hired and for creative agencies searching for right creative talents. Designers can get short term job or permanent career as well.

Recently Dribbble has reportedly acquires CreativeMarket a well known marketplace site. But they both remain to operate as independent company as they claimed. The acquire is believed to benefits both parties as they may make use the full potential of a popular marketplace – CreativeMarket and famous crowdsourcing platform – Dribbble itself.

With both companies combined, they have over 12 million monthly active users in more than 120 countries. You designers should look no further, go join them..!

  • User Rating: 3.3 ⭐⭐⭐ | from 11 Trustpilot.com reviews
  • Affiliate: Not available

3. Designhill

Founded on 2014, Designhill is a New Delhi, India based company. It is one of the world’s top website platform known for design inspiration, design jobs and competition. Designhill is a graphic design platform for designers to earn, participate, work and share their works. Designhill is also a one point stop for business owners to source high quality designs.

Designers are welcome to join their creative marketplace to offer creative skills to the public worldwide. Basically designers can earn from Design Contest, Designer’s Gig and from PrintShop, where you can sell your ready made arts.

For business owner: Designhill – Book A Free Design Consultation Today!

  • User Rating: 4.8 ⭐⭐⭐⭐⭐ | from 1,797 Trustpilot.com reviews
  • Affiliate: Yes

4. Upwork

Crowdsourcing Platform Upwork

Upwork is like searching a job in a marketplace, similar to others freelancing sites. As a skilled designer looking to earn money online, you search for the best job on Upwork.com that suits your skill and you bid on that project. You know that you can do the job according to the budget and time span given by the buyer.

With Upwork, it may took much time to get the jobs. The commission deduction on Upwork applied at both party, 10% from customer side and 10% from seller side. If you have lot of time and you want to earn big, Upwork should be in your list.

  • User Rating: 4.4 ⭐⭐⭐⭐ | from 3,719 Trustpilot.com reviews
  • Affiliate: Not available

5. Fiverr

Crowdsourcing Platform Fiverr

Registering with Fiverr is like opening a shop in online marketplace. You as a designer (freelancer) called Seller, create your potential services, wait for a prospect, called Buyer to come and buy your service, called Gig.

Fiverr get 20% commission from your earning, even still you get $5 order or get $5,000 order, Fiverr still cut 20% from total. So, you’re probably earn little considering your time effort to complete the job in Fiverr, compared to others.

There are couple of ways freelancers may generate income withe Fiverr; Join Fiverr as freelancer and start offering your services. Or freelancers may also learn more skills in Fiverr to upgrade your level and being Pro Seller.

If you intended to focus more on your skilled works to serve your clients as you become Pro Seller, you may start to use their ‘smart suite’ to build, manage and grow your business without headache with all the documentations & paperworks. AND.CO may help you prepare and manage your works, so be your own boss.

  • User Rating: 4.0 ⭐⭐⭐⭐ | from 3,183 Trustpilot.com reviews
  • Affiliate: Yes

6. Toptal

Crowdsourcing Platform Toptal

Toptal is a specialized freelancer platform, as they claimed. Toptal which stand for Top Talent, initially specialized in software developers, but have now branched out into finance & accounting, project management and design categories as well.

With their motto, ‘Hire the top 3% of the freelancer talent’, they are serious in screening talent application process to identifies experts in their categories who have the passion and drive. And generally the numbers are 3% and below, according to them.

This means, their client portfolios are mostly from high standard and the projects that you as freelancers may expect are ‘mission critical’ projects.

So be prepare to apply with Toptal, to make sure you’re among the top 3% talent expert. After hardly passed the screening process, you may expect good earnings based on hourly rate or weekly rate depends on part-time or full-time you are and projects you handle.

  • User Rating: 4.7 ⭐⭐⭐⭐⭐ | from 1,140 Trustpilot.com reviews
  • Affiliate: Not available

Related article: 5 Creative Ideas Using Stock Images for Your Marketing

7. People Per Hour

Crowdsourcing Platform PeoplePerHour

PeoplePerHour, a London based crowdsource company, offers a big platform for businesses to find any kind of freelance expertise. They have quite big amount of freelancers, almost 3 million (at today’s date), surely have the ability to offer 1 million registered businesses. The ration 3:1 is perfect for freelancers looking to find good job offers.

Besides London, they also have branches in Greece and India, (I think their startup company is from Greece, because most of the team’s name sounds Greek :). Anyway, compared to top 3 or 5 company listed above, freelance designer should try this company,

  • User Rating: 4.1 ⭐⭐⭐⭐ | from 3,131 Trustpilot.com reviews
  • Affiliate: Not available

8. CoWorks

Crowdsourcing Platform CoWorks

Coworks is the easiest way to find and hire top freelancers and is the number 1 freelance work platform for brands and agencies. Here they called clients or business owners as Employers and freelancers as CoWorks. Their basic concepts are the same as the above companies we have discussed. Employers finding services and CoWorks offering services.

  • User Rating: Not available
  • Affiliate: Not available

9. 99designs

99designs is an another freelance designers hub looking for client’s job. And clients or businesses to find creative talents as well. Based in Melbourne Australia, it allows businesses to post jobs and get a range of designers pitch for the work.

Since 2008, 99designs has grown from a small, online forum into a global community of talented designers that is now the go-to solution for businesses, agencies and individuals. Freelance designers..! This site should also be on your bookmark.

  • User Rating: 3.9 ⭐⭐⭐⭐ | from 674 Trustpilot.com reviews
  • Affiliate: Yes

10. Guru

Crowdsourcing Platform Guru

Guru is one of the oldest online startup company specialized in higher-end consulting and freelancing platform. Founded in 1998 the same year Google was incorporated. It lists over 3 million professional freelancers and almost 1 million employers all around the world.

The site interface is simple and straightforward, ‘Find Jobs’ – for freelancers, ‘Find Freelancers’ – for employers. For both options, you will see a comprehensive Search tool with ability to choose Jobs Category, Locations, Employer’s Amount Spend or Freelancer’s Earnings, etc.

Basically they don’t charge employers for joining and posting jobs, employers’ jobs will be quoted by freelancers later with ‘handling fee’. Freelancers have option to participate as their freelancers, either as free member (with limited job offers) or with membership plans (extra benefits).

  • User Rating: 4.0 ⭐⭐⭐⭐ | from 7 Indeed.com reviews
  • Affiliate: Not available

11. Robert Half

Crowdsourcing Platform Robert Half

Robert Half, is a company that helps to find part-time or full-time professionals for another company and to helps solve their business challenges. As for professional workers looking for a job, they will assist you in locating a career for you or for a short term job that may fit your skills.

Their Creative Group offers sophisticated matching technology and a personalized approach for freelancers or if you looking for better full-time job. Not to forget, as for businesses looking for perfect candidates for your incoming project, this site is worth to be check it out.

  • User Rating: 3.9 ⭐⭐⭐⭐ | from 12,151 Indeed.com reviews
  • Affiliate: Not available

12. FlexJobs

Crowdsourcing Platform FlexJobs

FlexJobs is a platform that connects people wanting access to flexible jobs, to prospective employers. It is not just an ordinary online job-seeker site, rather FlexJobs specialize in job search for remote working, part-time, freelance and many flexible working conditions. That’s how they come up with the name.

There are variety of categories offered for job seeker or freelancer available including creative industries. Hence, we see many good reviews about them and they’re one of the good crowdsourcing platforms for famous employers as well.

  • User Rating: 3.8 ⭐⭐⭐⭐ | from 21 Trustpilot.com reviews
  • Affiliate: Not available

13. CrowdContent

Crowdsourcing Platform CrowdContent

This site specializes in providing qualified content writers, within a curated and managed delivery platform. They don’t offer specific design category, so if you (designers) want to try your talent in writings, perhaps design related article, just like we do :) this CrowdContent should be in your list.

  • User Rating: 2.6 ⭐⭐ | from 7 Indeed.com reviews
  • Affiliate: Not available

Number 14 and the rest to be continue in Part 2 later. Please feel free to comment and add us lists that we might be missed.

Design in Marketing

The Impact of Design On Your Marketing Activities

Posted Leave a commentPosted in Design, Marketing
Design In Marketing

Most people will readily agree that communication is most effective when done with some visual representation. That is why design is a huge part of current marketing initiatives. Businesses are always on the lookout for more customers and more sales.

This fact means that marketers have to find a way to make an impression and keep a prospect’s attention on the first try. However, this search is almost impossible without incorporating compelling design into all the visual elements of your marketing and branding efforts.

People subconsciously lean more towards brands that have leveraged effective design strategies in their brand image. Your marketing design should include your apps, websites, social media ads, exhibit stands, magazine ads, tv commercials, and everything else.

As it concerns the companies on the S&P Index, companies with an impactful design strategy across their marketing efforts perform 219% better than companies without it.

Successful business owners are well aware of this statistic and just how much it impacts a prospective customer’s decision-making. Maggie Hanna is the Head of Quality Assurance Department at a paper writing service review company, Online Writers Rating. She says,

“Your website design should make your site visitors feel like they walked into a castle for the first time and are awed by its rustic appeal”.

Without that instant feeling of satisfaction, the probability of going on to browse your site goes down significantly.

Maggie’s statement is strengthened by the results of a survey by Tyton Media. 48% of survey participants admitted that their number one factor for determining a business’s credibility was website design.

We’ve rounded up a few reasons to motivate you to approach your marketing design intentionally.

#1 – Good design communicates your brand’s persona effectively

Essentially, branding is the way that current and prospective customers think about your business. This is like asking customers to define your company and what it represents using a few short words. Be rest assured that whatever words they use in their description represents the vibe they get from your company’s poise and offering.

They could describe your business with any combination of words: luxury and exclusivity, quality and affordability, value, and comfort. They could also use some less than favorable terms like rigid and apathetic. Either way, whatever they say is tied directly to what your brand positioning and marketing effort feel like to them.

The feeling they get has a lot to do with your marketing design across your website, blog posts, newsletters and brochures, product/service design, Google and social media ads, and other offline marketing channels.

Generally, if the words people are using to describe your business do not align with the core messaging of your brand, something is most likely amiss with your design. Fix this anomaly immediately so that your professionalism, positioning, and quality can shine through.

#2 – Good design boosts visibility

People tend to make snap judgments when they are deciding if a person they see for the first time is attractive or not. Interestingly, they do the same thing when they come across a brand’s design for the first time.

Attractiveness and uniqueness must be non-negotiable attributes of your web design and other marketing design efforts. First, your marketing campaign will need to stand out from the sea of competing marketers, advertisers, content creators, and more in your niche. It then has to leverage the attractiveness of its design to capture and hold the interest of your ideal prospective customers.

To get your design right, you have to prioritize insight from your target audience’s design preferences and the objectives of your marketing campaign. The design speaks much louder than any bland content, so doing it right can only mean good things for your brand visibility and reach.

#3 – Great design is a huge conversion booster

Donald Fomby, Head of Marketing at essay writing service review company, Best Writers Online, knows all about the union between web design and marketing success. In his words, “more than half the battle of content engagement is won with an excellent design that drives interaction and comprehension of the content, and then compels action.”

Fomby’s assertion plays into the efforts put into every other channel of your marketing campaign. The thing about design is that its impact happens at the psychological level. The font choices and styles, page/content layout, positioning, color choices, photographs, and videos all work to evoke emotions and drive action that has both been predetermined by the marketing designer.

Whether it’s an ad, web copy, blog content, or anything else, great design can light a fire under any content. Such a design will significantly shape a prospect’s experience with your campaign. Then it will skillfully direct the prospect towards the intended action, consequently boosting conversions.

#4 – Good design boosts engagement with your marketing message

A top-notch marketing design drives home your messaging, many times better than the copy itself. This benefit is similar to the one that shows how design helps to communicate your brand persona. But beyond giving prospects the right outlook for your brand, great design goes further to compel a response from the viewers.

Related article: 5 Creative Ideas Using Stock Images for Your Marketing

Let’s say, for instance, that you own a brand that’s trying to raise funds for a community project or to raise awareness about the company and what it does. It won’t matter if you craft an exhaustive copy to this effect that says all the right things about your company the right way. Prioritizing the design – using the right images, fonts, layout, color tones, and more – can hit home for your audience much more than any copy.

Good design acts as a verb. It doesn’t just trigger the right emotions; it is the vehicle that massages your audience’s emotions and intellect to spur them to take a favorable action.

Final Word

Remember that customers’ attention span is shorter than it has ever been in the history of the internet. Take the case of logos, for instance. It takes the average customer around ten seconds to form a first impression of a brand’s logo design. It will take the same customer between five to seven sightings of a logo to trigger recognition.

These statistics suggest just how vital getting your marketing design right can be. For most brands, the bulk of their design work will lead off and back to their website, making website marketing design critical. However, your website design and marketing efforts beyond your site should all form a cohesive story that drives home your brand identity, boosts customer engagement, and evokes action, including sales.

Consider hiring a professional marketing design agency if you have problems developing a design voice and identity. They can help you understand the various aspects of your design’s creative process. The right agency should also teach you to see your design through the lens of your brand objectives, and not just for design’s sake.

Handle your brand design in light of the revelations in this article. This way, you will have a better chance of burning your brand image into the minds of your customers and bringing in more business and revenue.

Credit image: Business vector by vectorpouch – freepik.com