Car-Rental-Website

Practical Tips: How to Design A Car Rental Website

Posted Leave a commentPosted in Design, UI UX, Web
Car Rental Website
credit img: technext.github.io/carbook

When creating a car rental website, many designers focus on its functionality. However, don’t spend less time designing the website as this also affects the success of any business.

Design helps make it easier for users to find the information they need, and it helps companies make sure that they focus on the call to action. Design elements also help to draw the attention of users to the advantages of the company among all other car rentals.

If you specialize in providing premium car rental in the United Arab Emirates, it is important to emphasize how this rental stands out from the rest. Bentley car price in UAE, a wide range of for hire models, and the hallmarks of first-class service can be highlighted in a variety of ways.

In this article, we will talk about what design solutions will help make a car rental website efficient and successful.

credit img: pexels.com/photo/white-printer-paper-196645

Creating A Visual Hierarchy

When you start designing a website like this, it’s important to think about the structure of the website first, because there are so many websites that have a ton of obscure buttons, and drop-down menus that prevent users from using the website.

If you have a large amount of information that should be located on the main page, then you need to correctly position it so that nothing stands out from the big picture. To do this, you can play with the positioning of the data, the size, the use of various visual effects, as well as a contrasting color palette. If there is information that needs to be focused on, then usually designers place the main features at the top of the page.

Creating A Long Landing Page

Another way to fit all the important information on the page instead of using pop-ups is to create a long landing page. This is convenient because users do not need to jump from one page to another, click in other places, or perform a large number of unnecessary actions.

In this regard, you can tell users about all the benefits of car rental on the main page, and on other pages, users will be able to get acquainted with the range of cars for hire.

credit img: unsplash.com/photos/tZc3vjPCk-Q

Minimalist Design & Ease of Use

Many people try to make the site stand out by using unusual design styles or bright colors, custom icons, and so on. As practice shows, users perceive minimalist designs better, where information is divided into blocks using a large number of spaces.

Standard and simple icons, information divided into blocks, and a large amount of free space allow customers to quickly find the information they need.

Choose A Standard Layout

A simple standard layout helps users quickly find the right information blocks. In this regard, for the convenience of users, it is best to adhere to traditional standards, since they have most often interacted with similar site structures and know where everything is.

Traditionally the emblem of the company is placed at the top left, followed by the menu with the main navigation, after the content with a call to action, and at the bottom of the page are the company’s social media accounts.

You may also like to read: An Ultimate Guide to Write Great Web Design Proposals

Customer Testimonials

Feedback from customers who have already rented cars is important for potential customers. In this way, it serves as proof that the company is reliable and also provides first-class service, as stated on the website.

However, try to avoid devoting an entire page to customer testimonials, because a few people will proofread every review. Instead, they can be inserted in small blocks on other pages to encourage potential customers to take action.

Conclusion

Like any other business, car rentals need a website. Designers should pay attention not only to functionality but also to design. The best way to improve site performance is by creating a visual hierarchy, a long landing page, using a minimalist design, a standard layout, and providing testimonials from other clients.

Chromatic Aberration

A Quick Guide to Chromatic Aberration

Posted Leave a commentPosted in Design, Photography, Web
Chromatic Aberration
Chromatic aberration in the lens. Macro, high ISO

As you continue to learn about photography and improve your skills, you’ll come across some strange phenomena in your pictures. Overly exposed or saturated images are common issues, but a less well-understood optical problem is chromatic aberration.

In this article we’ll explain what chromatic aberration is, how to avoid it, and how to deliberately create chromatic aberration in your pictures.

What is Chromatic Aberration?

Also known as ‘color fringing’ or ‘purple fringing,’ chromatic aberration definition is an optical error that occurs within the lens of a camera. Chromatic aberration happens when the camera lens and sensor are unable to accurately convert each wavelength of color to the same focal plane.

Chromatic aberration is essentially a distortion that is caused by lens dispersion. Different wavelengths of color pass through the lens, reaching the sensor at different speeds and intensities. 

The effect of chromatic aberration is an image with blurred, soft objects due to color and/or purple fringing around subjects.

Chromatic Aberration

There are two forms of chromatic aberration; Longitudinal Chromatic Aberration & Lateral Chromatic Aberration.

Longitudinal Chromatic Aberration is sometimes referred to as ‘axial chromatic aberration’ and, if present, happens across an entire image. It occurs when the wavelengths of color lie at disparate points along the longitudinal optical axis.

Lateral Chromatic Aberration, if present, is visible towards the edges of an image, but not towards the center mass. Lateral chromatic aberration occurs when colors are not placed along the same optical axis by the lens. It’s lateral chromatic aberration that causes color fringing or purple fringing around objects.

You may also like : Excellent Methods of Making Money Online As A Graphic Designer

Avoiding Chromatic Aberration

Chromatic aberration makes many photographers, especially those who are not professionals, feel powerless when it comes to avoiding chromatic aberration. It’s important to note that color issues can happen in different lighting conditions and focal ranges, no matter how expensive or engineered a lens is.

There are, however, a number of ways you can attempt to avoid chromatic aberration. It’s also relatively simple to edit out chromatic aberration in image editing programs like Lightroom.

Here are some simple tips to avoid chromatic aberration. 

When shooting photos:

  • Invest in High-Quality Lenses

One of the most practical steps to take, if you have the financial means, is to invest in high-quality lenses for your camera. The best lenses on the market are designed to reduce disparities in the processing of wavelengths of color. 

Lenses with low-dispersion capabilities are designed specifically for reducing purple or color fringing. 

  • Keep The Subject in The Center 

We learned earlier that lateral chromatic aberration affects the edges of images, therefore, placing your subject as close to the center as possible will reduce the negative impact of lateral chromatic aberration. 

  • Increase The Camera’s Aperture Settings

Increasing the aperture value on your camera is known as ‘stopping down’ the lens aperture. Faster aperture lenses often struggle with longitudinal, or axial chromatic aberration. Therefore, ‘stopping down’ your aperture can help. 

Increasing the f-number/aperture can significantly reduce the chances of color fringing around objects in your photos. 

  • Avoid High Contrast Situations

High contrast scenes or shots where the tonal contrast is off can result in extreme color fringing. Think about the contrast of materials (plastics), surfaces (water), textures (landscapes), and lighting situations, because clashing can result in both forms of chromatic aberration.

Post-production: 

If you notice chromatic aberration in your photos, you can solve the issue in post-production;

  • Removing Chromatic Aberration Using a Photo-Editor

As long as you’ve taken your photos in RAW format, you’ll be able to effectively edit images on your computer. 

If you want to experiment with editing, it’s best to use high resolution stock photos, as well as various photo-editing apps and programs. 

In Lightroom, for example, there are useful tools for removing chromatic aberration. In the Develop menu, select Lens Corrections and then hit the Remove Chromatic Aberration button.

It’s also possible to remove chromatic aberration manually. Refer to your photo-editing program’s support guides.

Creating a Chromatic Aberration Effect

Now, there are some artists who use the chromatic aberration effect to draw attention, or aid in creating a certain theme or visual aesthetic. Movie directors will often employ chromatic aberration in order to make an object appear hyper-realistic. 

Just as it’s possible to remove chromatic aberration and color fringing, you can use video or photo editing programs to add it. Some popular apps have even added filters that create a chromatic aberration effect. 

Adding chromatic aberration that looks appealing is about matching the colors you’d like to use. In some images, green and blue will work, whilst in others, it might make sense to distort other color pairings.

For in-depth guides on adding chromatic aberration to an image, check out the Depositphotos guide to chromatic aberration.

Summing Up: Chromatic Aberration

There are ways to avoid chromatic aberration, including selecting great lenses, adjusting camera settings, and avoiding extremes in contrast. The ability to edit and remove chromatic aberration in post-production allows photographers to shoot freely and worry about optical defects at a later time. 

If you like the effect, why not experiment by creating a chromatic aberration effect on some of your futuristic-looking photos?

Tips to Build a YouTube Audience

7 Tricks to Build a YouTube Audience & Get More Engagement

Posted Leave a commentPosted in Marketing, Web
YouTube channel subscribe

Numerous advertisers actually haven’t sorted out how they can expand engagement in their YouTube channels. Here are seven basic systems you can utilize today to support your videos’ viewership and increment engagement with your YouTube audience.

1. Short videos get better views

Think about the primary thing you do at whatever point you search on YouTube. I bet you check for a video’s length and pick a video that is more limited over longer ones. 

A new investigation of video execution uncovered that videos between 16 to 120 seconds create practically half of all YouTube views. Videos shorter than two minutes are beating longer videos.

Be that as it may, as the investigation referred to above shows, it’s a lot simpler to persuade viewers to watch a more limited video than a more extended one.

Utilize this to direct the size of your YouTube videos. Whenever you are making a YouTube video take a stab at restricting it two or three minutes. Doing so will build the odds of your crowd seeing it; and in marketing, views are the venturing stone to greater engagement.

2. Utilize SEO marketing on YouTube

The main thing that fledgling advertisers learn on their excursion to marketing ability is Search Engine Optimization (SEO). This is the capacity to expand the quality and amount of traffic to any marketing instrument through natural pursuit traffic. On account of YouTube SEO makes your videos simpler to situate on YouTube search, and the higher they appear on searches the more views they get.

YouTube has over a billion clients, and in the event that you don’t utilize normal SEO standards, your channel’s engagement will consistently stay low.

Related article : 3 Amazing Free Online Video Editor Review for 2021

3. Urge to comment, share and like your videos

Engagement is a two-way road that requires contribution from both you and your viewers. Given that video likes, shares and comments are a portion of the measurements used to gauge engagement, you need to take the necessary steps to drive your viewers to make these moves. 

Since most YouTube viewers will rush off to another video subsequent to completing yours, it’s no big surprise that most videos have a low number of likes and shares contrasted with their views. The quantity of comments is considerably more modest since remarking requires more exertion and not every person will do it as a matter of course.

Given these realities, you need to urge your viewers to like, share and remark on your videos.

4. React to viewer conduct

Continuously recall that at whatever point a YouTube client views, shares your videos, comments or memberships to your channel, they are utilizing exertion that they didn’t need to. Put forth a highlight to reward these attempts. Possibly not every one of them, but rather consistently appreciate viewers who make a special effort to engage effectively with your videos.

In the event that a client tweets your video, show appreciation by retweeting them and expressing gratitude toward them. In the event that a viewer poses an inquiry, answer it quickly. In the event that they are disappointed with the video or leave ideas for development, appreciate them by saying thanks to them in another remark. Also, consistently guarantee that you react in a way that energizes discussion instead of finishes it.

YouTube 100K subscribers award

5. Be steady with creation and posting of value content

Your channel won’t benefit you in any way if there is no content for viewers to engage with.

Actually like content advertisers need to create quality content consistently to profit, YouTubers need to post new videos routinely to keep their crowds engaged.

Very much like in other social media stages, (for example Facebook, Instagram, and Twitter) significant stretches of quiet will murder your engagement and in the long run your channel.

In the event that you need to turn into a famous YouTuber, don’t stop at posting oftentimes. You can utilize timing to make your viewers anticipate your next video by keeping a normal and predictable posting plan. That way, your fans will consistently be anticipating your next posting day so they can see your new videos.

6. Annotations and CTAs

While urging your clients to view and share your videos will expand engagement, it’s insufficient to receive the full rewards of YouTube marketing.

Annotations and Calls-to-Action (CTAs) are another powerful method of getting your users to engage with your videos and divert as a rule.

To utilize annotations more powerful, couple them with convincing CTAs that lead them towards an alluring conduct. You can also consider buying YouTube likes to gain more views.

7. YouTube analytics

YouTube gives a ton of helpful information about the exhibition of your videos and your channel.

The information is all in-house, which means you needn’t bother with outside programming to comprehend your viewers. Given the measure of time, exertion, imagination and most likely cash that you have put into the formation of your videos, they merit the best outcomes regarding the measure of engagement they get.

You need to realize what is working and what isn’t with the goal that you can develop and keep up your channel adequately.

YouTube analytics will assist you with that. It will give you an abundance of information, for example,

  • The normal engagement your videos get
  • Your traffic sources for example YouTube search, channel pages, YouTube advertisements and so forth
  • Your viewers’ segment for example gadget, age, topography and that’s only the tip of the iceberg
  • Crowd maintenance and subscriber rates

Utilizing this data you can more readily comprehend what works and what doesn’t. You can likewise understand what kinds of videos are driving the most noteworthy engagement and produce comparative videos later on.

Freelance Designer

5 Ways to Make Money Freelance Designing, How to Start in 2021

Posted 1 CommentPosted in Business, Design, Web
Make Money Freelance Designer

Freelance designers make a lot of money through their online gigs. If you want to start freelance designing in 2021, but don’t know where to start, you will find this post to be extremely useful. The fact is that there is plenty of opportunity for freelance designers as long as you know where to look.

There is no need to work a full-time job as a designer. Instead, you can make decent money through freelance work. Being a freelance designer provides you with complete freedom over your time and work, which a full-time job will never provide.

To help you get started in freelance designing in 2021, you need to consider the following ways to generate an income.

1. Write

One of the easiest ways to make money freelance designing is by writing about your experiences. Generate traffic for your blog by sharing your thoughts on design topics that you are passionate about. If you have the right skills, you can even write tutorials for high-paying blogs.

As there are plenty of design tools, you can simply make money by writing about them on your blog or working with a Web Development agency. You can establish authority online and leverage it to find work. It barely takes any time to get a website up and going these days.

An easy way to make money from your blog is by allowing adverts to appear. There has to be a suitable network that you can use to generate money through PPC and PPV advertising systems. You can also write guest posts for different blogs to earn an extra income.

If you like writing, you can even write an entire book about designing and make good money out of it. Amazon launched its publishing services to help aspiring writers get started.

2. Stock Graphics

Stock graphics are getting more and more popular by the year. You can sell stock graphics on different platforms to generate a decent passive income. Freelance designers can make good money by selling their products. There is no reason for you to miss out on such an amazing opportunity.

There are various marketplaces where you can sell your graphics, or you can even launch your very own web store. Unleash your creativity and make a name of your own by selling stock graphics online. It is as easy as it gets.

Some of the stock items that you can put up for sale include web layouts, fonts, filters, icon sets, and the like. Anything that you are an expert in, you can capitalize on it. The following markets are the perfect place to start.

  • Theme Forest: It is one of the biggest platforms for buying and selling WP themes and templates.
  • Graphic River: Make money as a graphic designer with Graphic River. It is an incredible marketplace for selling flyers, filters, fonts, icons, business cards, and other stock items.
  • Creative Market: It is a new platform where you can sell all stock items for quick cash.

3. Side Project

Another great way to make freelance designing is by working on side projects. These tend to be small products, services, utilities, and tools that help solve problems. These tools allow you to earn money. Some popular tools that you can consider a sidebar, 960 grid system, and space box.

As a creative, you should have no trouble thinking up something unique for your side project. It is something that you can work on while you try out other income avenues. You can always look for side projects for some inspiration. They will motivate you to get working.

4. Sell Physical Goods

As a freelance designer, there is no need for you to limit your options. A great way to generate a passive income is by selling physical goods like compilation books, t-shirts, posters, and similar items. 

People are always looking for ways to revamp their wardrobe and life. You can cater to them by selling something cool and unique. Sell items to the masses to create an income on the side. To boost your sales, it is a good idea to set up an online store.

There are plenty of ecommerce platforms that allow you to create your online store in record time. Hence, you must give it a shot. You never know when you might become the next best-seller.

5. Join Design Contests

Finally, you can also make money freelance designing in 2021 by enrolling in design contests. Although design contest websites have been offering amazing opportunities for a long time, not many designers have taken them seriously. However, things seem to be changing fast.

With websites such as 99Designers, you get to male money designing all sorts of things like a postcard or flyer, website, or even a logo. Join the design contest websites to show off your skills and make a name for yourself. You will be amazed by how easy it is to sign-up and get started.

There are countless open projects that you can join for an opportunity to earn money. Although many other aspiring designers are hunting for the same opportunities, you have to try it to earn a decent living. Right now is the time to explore new avenues and figure things out.

Design contests also provide opportunities to work for major corporations or set up your online shop. Once you gain confidence in your skills, you will realize that the sky is the limit.

Takeaway – Earn a Living through Freelance Designing

Once you have gone over this post, you will come to know that there are plenty of ways to earn an income as a freelance designer. As long as you are creative and open-minded, you should have no trouble generating revenue.

Focus on trying out different things to earn as much money as possible. You have to give things a try to find what you are good at. It could be something that you never even thought you could do.

An Ultimate Guide to Write Great Web Design Proposals

Posted Leave a commentPosted in Design, Web
Web Design Proposal

A well-written web design proposal presents a foundation for successful collaboration. Without a great proposal, you won’t be able to properly present your idea and what you can bring to the table.

The proposal ensures that the potential client understands your vision. Moreover, it helps you to come to an agreement that will suit you both.

In this post, you’ll learn more about the information you need to cover to craft an effective web design proposal.

About Us and Contact Information

Every collaboration starts with an introduction. Build trust and reliability by explaining who you are and what you do.

Present your company concisely. Share some basic details, along with a short overview of your services.

If you have a website or portfolio, add a link. In this way, the client can look back to your previous work to get a sense of your skills. Also, include contact information so that the client can easily get in touch with you.

To help you grasp how you can form this segment, refer to this list of some suggested elements:

  • Company logo
  • Company name
  • A brief overview of your services and experiences
  • Link to your website/portfolio
  • Contact information
  • Client’s name and contact information

The Problem / Need Overview

Do you want to impress the client? Then, you need to prove that you can identify their problems.

To further develop the project, you need to know why the project exists in the first place. Show that you are able to recognize the client’s needs and, therefore, offer the right solution.

Start with presenting the challenges that the client is facing. In the problem overview, you should explain why the client needs a web design.

The problem overview shouldn’t just scratch the surface. Scarcely restating what the client has briefly mentioned in the proposal request won’t do the trick. Do your research and specify exact reasons that have evoked the need for a web design.

The reasons that you can mention in the proposal can be:

  • Lower traffic due to a new competitor with fresh website design
  • Rebranding that aims to attract younger demographics,
  • Customers’ inability to find location information on their website
  • Low rank in search engines

You may also like : How To Get A Degree In Web Design

Prove that you have a deep understanding of the client’s web design challenges. Pinpoint their challenges and explain them in detail.

If you want your problem overview to resonate completely with the client, there is a useful trick you can resort to. Use some of the same terminologies that the client used to express their problems. They’ll feel understood in this way.

The Solution Overview

Specifying the client’s web design problems will build their anticipation for the solution. Consequently, in the next segment, you need to offer a solution.

How you plan to tackle the challenges that the client is facing?

Share your ideas on web design but don’t stop there. Explain why these ideas are the right solutions.

While the designers focus on the aesthetics and efficiency of the design, clients focus on the benefits. As much as they value a good design, what really hits the cord is a vision of opening new paths for bringing in clients.

Showcase the benefits of your web design. Connect each proposed solution with an advantage that will bring to the client.

For example, in addition to stating that you’ll introduce a quicker checkout process, state that this aims to speed the customers’ purchasing process and thus increase sales.

To help you understand the form of the solution overview, here are some examples:

  • In order to recapture the users that navigate towards your competitor, the website must be personalized to the customers’ needs. This will demand an analysis that will identify the target audience’s preferences and key differences that attract the audience to your competitor.
  • The new website will help the users to easily navigate through the website. They will be able to quickly access location and contact information to set appointments and further inquire about your services.

Project Deliverables

Describe the objectives that you plan to accomplish. While the previous section focuses on the benefits of your solution, project deliverables define specific goals that you will achieve.

It’s time to break down the plan. Single out the objectives you plan to tackle. Simply put, specify what the client will receive from you.

The project deliverable can be:

  • Maximizing mobile functionality by using a responsive website theme and customizing mobile display settings
  • Creating a modern design that incorporates rebranded elements

These goals should embody the specific actions you plan to take. Create a direct and sensible list of the services you plan to provide.

Price and Schedule

The questions of price and deadline are what many clients are most concerned with. They now know what you can provide them with, but how much will that cost?

You want to be transparent from the very beginning. That’s why you should include a comprehensible breakdown of costs as well as the total price.

Give the client a clear insight into what they’ll get for every dime they invest. If you get into details and explain, they’ll be less hesitant to make the investment.

The following example will roughly showcase what kind of details you can include in the cost breakdown:

  • WordPress Theme Customization…………………………………………$500
    • Initial meeting – We will discuss the theme you like and how we can accommodate it to your brand and target audience.
    • Installing the theme and customization – We will install the theme and adapt it to your requirements.
    • Revision – If needed, we will make changes to the initial customization.

Aside from the price, you should also be specific in terms of the deadline. Clearly state the amount of time you’ll need for which aspect of the web design.

In addition to the final deadline, estimate how many days you’ll need for different elements. Why? Because you want to show the client how you operate and that your workflow is organized within a timeframe.

Make sure that you note that the price quote and the deadlines are an estimate. This will clarify that both of these elements are dependent on mutual agreement.

Writing Tips for Web Design Proposal

Lastly, the following tips will reflect on the writing aspect of the proposal. How you express yourself in the proposal is just as important as what you write down. Therefore, here are some essential tips that you need to keep in mind:

  • Be direct – Get straight to the point in every segment of the proposal.
  • Use bullet points – Bullet points and lists will make the proposal comprehensive and well-organized.
  • Be concise – If you are unsure about the length of your proposal, hire a custom writing service to edit the document and make it more concise.
  • Segment the proposal in the above-mentioned sections – These sections aim to help the reader to find all the information easily and access them in a logical order.
  • ●       Add a call-to-action – Give the client a slight push towards finalizing the agreement with a CTA such as “send us a confirmation to start the project.”
  • Proofread the proposal – Before you present your proposal to the client or send it via And.co (a CMS platform for sending intricate proposals), make sure that there are no grammar or spelling mistakes.
  • Choose your email client carefully. Say, if you tend to spot mistakes in your email after you already hit Send, makes sense to choose something that allows cancelling of sending. Many free email clients for windows do this.

Final Thoughts

Gathering information on how to write an amazing web design proposal is the first step. Hopefully, the above-mentioned tips have helped you to clarify that.

The next step you have to take on your own. Use these pieces of information to put together a clear, organized, and attractive proposal that will present you as the perfect person for the job. Good luck!

Credit image: freepik.com

Free Online Video Editor 2021

3 Amazing Free Online Video Editor Review for 2021

Posted 3 CommentsPosted in Software, Video, Web
Free Online Video Editor 2021

In the era of everyone owns digital device today, shooting videos become a common thing everyone can do. In fact the ability to creates video has been compulsory for many businesses since few years back, especially for marketing purposes. There are many programs through which video can be modified and edited, including free and paid ones.

Still, some of them need an advanced computer, but what if you do not have a high end system or you’re on the go which you only have a basic notebook or gadget with you.. can you create a good video at the time needed? Yes, it is possible. Many sites enable you to do that easily. Fortunately, producing great and engaging videos is no longer expensive or complicated. In this post, we will learn about free online video editor, which enables you to produce and edit videos, free.

Please bear in mind that what we discuss here are free version of online video editor. So the pros & cons are based on the free version.

FlexClip is an online video editor that simplifies the process of creating and editing videos. It is trying to be a comprehensive solution that caters to various professional and personal uses. So if you are looking for a tool to produce social media videos, slideshows, family videos, or anything in between, then this might be the right choice for you. It was designed to be easy to use for creating professional videos. You can quickly trim a video and make it much more dynamic by combining text animation and audio recordings.

FlexClip’s powerful editing tools also give you complete control over the look of your video, background music, and more. Besides, FlexClip comes with a lot of templates so that everyone can quickly make short videos. What’s more, there are many fashionable materials that can be used for promotional videos such as stocked videos and photos.

FlexClip Platforms

As a web-based software, FlexClip works on any devices that can browse internet and all you need is a stable network. The best way to run FlexClip is to open it in your favorite web browser. Although the service should be fully compatible with other browsers (Firefox, Safari), it is recommended to use Google Chrome.

Tools available on FlexClip

FlexClip interface
FlexClip interface

FlexClip contains huge number of templates to start with where you can customize them, if you’re a beginner and don’t know how to start. The Video Editor has the ability to trim and customize a video or search for related professional clips for various edits.

You can also import medias from your local storage to create your personal video or for your projects. FlexClip Video Maker is one of your must-have web apps especially for contents creator where you can create great video stories anywhere, anytime online.

Pricing

Free Online Video Editor - FlexClip pricing
FlexClip pricing

How much to pay to use this useful video editing tool? The free plan will enable you to use FlexClip with limited features. If you choose to try the free plan you will only get 480p resolution downloads, 1 stock video per project, 12 projects maximum and up to 1 min video length.

But if you want a better experience, you could upgrade your account to the paid plan, and there are three paid plans for you to pick. The price starts at 4.99 per month, which is among the lowest compared to others.

Year end offer: Get extra 40% off when billed FlexClip annually before Monday, January 4, 2021

Pros

  • There are so many templates that you can start with, by variety of categories.
  • Video Editor with Trim, Split, Add Element, Text & Music.
  • Slideshow Maker, Video Converter, Trimmer & Compressor.
  • Screen recorder, Webcam recorder & Voice recording are available.
  • Adding own watermark is available.
  • Option to Upload directly to Dropbox & Share and Upload to YouTube.

Cons

  • Free version only support up to 480p SD downloads.
  • 1 stock video per project & 12 projects maximum.
  • 1 min video length limit.
  • The Transitional effect available for videos but not audios (faded in & out).
  • App version: Not available.

Go to FlexClip

Lumen5

Lumen5 is one of a popular free online video editor used by many big companies. Built for social medias and marketing video, it has every single social media’s setting ready to choose from. In fact it also offers extra layout preset for marketing purpose

“Lumen5 is especially helpful for business people who don’t have the technical experience to make their own videos”

Claimed to be a smart AI-powered online video editing tool, it helps to storyboarding your ideas, fit your content to a layout, find music and visuals that enhance your message.

Lumen5 helps you to trim, crop, add audio and text overlay to your videos. The free version has template for Facebook, YouTube, Twitter, Pinterest, etc. that automatically sets the resolution accordingly.

Not only can you edit the videos but also create fresh videos by just entering the text or URL of your blog. The advanced algorithms of the program interpret the text and convert it to a video using the most related images from its library. Further, you can add a logo, music, or other audio to it.

Lumen5
Lumen5

Test driving Lumen5 as free version at a glance, we found out that the templates are not as much as what FlexClip had offered. However it can create many subscenes in between of scenes. At your dashboard panel, you can find Analytic tool which you can see your current project’s videos, time, credit remaining (useful for paid version) and your member’s contribution videos.

Pricing

Besides free plan, Lumen5 offers few plans for you to choose from as low as $19 per month. So if you like to use it with extra features, you may look at their plans and offers.

Lumen5 Pricing
Lumen5 Pricing

Lumen5 can also automatically resize your finished video to your new size, if you need to change it, or if you work on multi layout for different social media sharing. On the disadvantage side, this free online video editor doesn’t have audio editing features at all, same as FlexClip above, but at least FlexClip has the ability to positioned the audio track. Most of the customization options are available in the paid version.

Pros

  • Ability to Trim, Crop, Add Media & Text, Overlay and Voice record.
  • Export in 720p resolution.
  • Auto resize feature for different layout after publish.
  • Brand preset make it easy to apply for future videos and projects.
  • App version: Available

Cons

  • Free plan unable to change Fonts & edit Transitions from template used.
  • Only 3 videos per month
  • Audio cannot be edited or reposition.
  • Adding own watermark is not available in free version.
  • Lumen5 credit info at the end of the video

Go to Lumen 5

InVideo

InVideo is video platform for content creators to transform digital content into incredible videos. InVideo is recomended for beginners, it helps media companies, small businesses, and brands to expand audience engagement through the power of video content.

Beginners will appreciate it as an easy to handle free online video editor, produce fast content, without the knowledge of complex things to create pro-likes produced video. Even though it’s web based editor, it’s still packed with useful features.

With over 3,000 designed templates to streamline your video creation, ability to export videos in HD, leverage the text-to-speech and URL-to-video. It also has feature for converting blog posts, other text-based content into quick and engaging videos, automated text-to-speech support and access to most popular royalty-free stock images.

Pricing

InVideo Pricing
InVideo Pricing

The paid version start from $10 per month (as current offer), or you may proceed with the ‘unlimited’ plan instead at $30 per month.

Pros

  • User friendly for beginners.
  • 15 minutes video length.
  • HD video output
  • Free plan with up to 60 videos per month.
  • Comprehensive Help Center available.

Cons

  • Limited features for free plan.
  • Free plan with watermark.

Go to InVideo

There are many more free online video editors out there you that can find, besides download & install versions as we was covered previously. Probably we will review it in the future and will try to find the best free online video editor offered that we can get.. Happy new year 2021..!!

SVG Animations

Why SVG Animations are the Hottest Web Design Trend of 2020

Posted 1 CommentPosted in Design, UI UX, Vector, Web
SVG Animation

If you are running a business in this day and age, then you have no reason not to utilize animations in your marketing campaigns. As it turns out, we are visual beings and whatever seems appealing, that’s what we roll with. Hey, everyone is doing it, why get left out in such an awesome and captivating marketing idea?

Over the past few years, SVG animations have been utilized in marketing campaigns and all to increase traffic to websites and by this, boost sales. But then again, it’s a strategy that requires that you focus all your strategies on the potential clients while at the same time, focusing on your brand. For more on this, here’s why SVG animations are the hottest design trend of 2020.

SVG Animations Promote Interaction

The first thing that you’ll want to consider when creating a website is the inclusion of interactive elements that will keep users hooked. One thing to note is that the amount of time a user spends on your website counts in helping your website rank higher on the search engines. You might consider a more conventional approach that entails more traditional web designs with ready-made templates and animated designs to help in captivating website visitors. This is a sure-fire way of ensuring better user experience while at the same time, giving website visitors a reason to hang around.

Responsiveness

Ideally, when it comes to creating a stunning website, you’ll want to utilize elements that will not slow your website down. The fun fact is that SVG animations can be scaled down to the size of your liking. Unlike most graphic elements used when creating websites, SVG animations have an independent resolution meaning that they’ll not affect your website’s responsiveness. This can be achieved by incorporating JavaScript and CSS for ease of interaction.

Sharable Animations

As earlier mentioned, it’s time that you considered utilizing SVG animations in your marketing campaigns because for starters, your competitors are using them and you have no reason to be left out. Animations are not only eye-catching, but they’ll help to carry your marketing message across the board.

At a time when social media is revolutionizing the marketing sphere, you’ll want to include shareable graphics on your website. The best web designers will help to create animated content that will allow your website visitors to want to share it across a plethora of platforms including social media.

Ease of Use

It’s been a misconception that SVG animations are complicated and hard to incorporate into a website. But you’ll be surprised to note that it all depends on the animated features you want to include on your website and also, how knowledgeable your web creator is in this area.

Additionally, SVG animations are fairly easy to style in terms of color, texture, and designs. Let’s not forget that SVG animations are also mobile-friendly, something that will come in handy when it comes to sharing.

As you can see, it’s time you incorporated SVG animations in your marketing campaigns. There’s so much to be achieved from this simplistic yet innovative strategy. The above are reasons why SVG animations are on an upward trend.

Credit images:

  • samherbert.net/svg-loaders/
  • pixabay.com/photos/internet-content-portal-search-315132/
  • pixabay.com/photos/mobile-phone-smartphone-keyboard-1917737/

Making a Product Card Tips

10 Simple Tips for Making a Product Card for Selling Online

Posted Leave a commentPosted in Business, Design, Marketing, Web
Making a Product Card Tips

The buyer journey in e-commerce is critical, yet many online merchants struggle with it. One of the trickiest parts in the process of converting customers using the product card. This highly popular feature serves a deeper purpose than mere aesthetics. It contributes to pleasing customers along the customer journey.

A product card is vital in customer conversion. A product page displays images of items available on an e-commerce website. The product page aims to entice visitors while giving relevant visual and textual information to sell the products.

Why Online Merchants Must Make Product Cards Right

The stats are glaring: only 3 percent of online store visits result in the customer making a purchase. Plus, you likely know of cart abandonment. Sixty-nine percent of shoppers abandon their carts while shopping.

Again, it’s vital to provide the customer with a smooth journey to checkout.

The Process

Before you attempt to design product cards, the following questions are important to consider:

  • Who is your target audience?
  • What is your brand identity?
  • What is your color scheme, and what does it represent?

A thorough understanding of these questions will make it easier to design your product cards and, by extension, product pages. Perhaps more importantly, it’ll make for more effective product cards. Let’s review these areas a bit.

Target Audience

Who are you selling to? That’s a critical question, whatever you’re selling. Learn to identify and study your target audience. It’s the critical first step in setting up any successful business.

What are the models that represent your customers? Discover those and write product descriptions using language an audience relates to. A grasp of your target audience is essential to design better product pages.

Brand Identity

What core brand values define your business? Is there an element that separates you from the competition? What’s your brand’s tone of voice? Your brand identity matters for consistent user experience in an assignment service, and to build long-term relationships with customers.

Your product pages should reflect your brand identity. It includes everything from the writing tone to the style and content of images you choose to use. Your design should also reveal what your brand stands for. Is your brand fun and playful, or grown-up and sophisticated?

Color Scheme

Colors speak volumes. A business or brand must pick a color that signifies what they stand for. Banks and tech start-ups use blue, for instance, because it evokes trust.

Your website is a core extension of your brand. What colors are you using across its pages, especially critical ones like the product pages? Your design should remain consistent across the product cards too.

Your color scheme matters a lot when designing call-to-action buttons, headings, labels, and product descriptions.

10 Tips for Designing Product Cards for Higher Conversion

Here are ten solid tips to keep in mind when designing product cards to guarantee higher customer conversions.

#1 – Always Use High-Quality Product Images

Photos are an essential element of product cards. They form the foundation of your design. You must be precise about what you want customers to buy. Your photos should feel like they are almost real.

Better product photos help you persuade customers that a specific product is what they need to buy. So how do you prepare photos to be great for your product cards?

  1. Ensure that every photo is of high quality.
  2. Show multiple views of the product in the photos.
  3. Use detailed images to evoke a personal touch.
  4. Use photos to reveal context.

Related article : 6 Sections You Need To Write In Your Website Design Proposal To Land a Client

#2 – How About Videos?

We’ve talked a lot about text and images. Those are the barest basics for every product card. You can do further optimization by using videos. Don’t overdo this so that your pages can load faster. Your design should be as clean as possible. Videos have one critical limitation – their size.

Work hard to find the balance between quality and file size in a way that showcases all details of the finance assignment help.

#3 – Use Persuasive CTAs

A call-to-action encourages users to become buyers. They include buttons or links that say “Add to basket,” “Add to cart,” “Sign up here,” and “Shop the collection.” Your product cards have one simple goal: to make shoppers click on your CTA.

You’ll miss out on sales if shoppers cannot add products they want to their basket. How then can you make a profit? Here are the top tips for your CTAs:

  1. Position them high up on the product card. A great position is next to the product image, just under the basic product information.
  2. Use a contrasting (not jarring) color to win the customer’s attention.
  3. Make the button large enough to click.
  4. Be as clear as possible in your wording.

#4 – Use Short, Yet Informative Descriptions

Product descriptions give product your images a boost by helping the customer understand the “what” of the product and “why” they should buy it.

Make your descriptions such that they are persuasive and help you sell. Make them sweet, straightforward, and direct.

#5 – Long Descriptions

Sometimes, short descriptions are not enough. To convert better, you can expand on the bullet points in the short description. You don’t need to be a professional copywriter. Thesis writing services apply simple classic structures like PAS (Problem-Agitate-Solve), or 4PS (Problem-Promise-Proof-Proposal). These are enough for a comprehensive long description.

Use this opportunity to address user concerns and highlight product benefits until the price barrier becomes insignificant.

#6 – Leverage Social Proof

Social proof means that others are already using your product, so you want this prospective buyer to enjoy its benefits. Ninety-seven percent of consumers say online reviews influence their purchase decisions.

You can use star ratings near the product title.

#7 – Provide Accurate Product Recommendations

Once a client views one product or adds it to their basket, you can recommend related products as “similar items” or “Top picks”. Accurate and helpful recommendations are great for securing fresh purchases.

#8 – Be Consistent

Consistency helps customers understand and identify with your brand. Use colors, fonts, image sizes, and an overall card structure and tone of voice that shoppers find to be refreshingly unique to you.

#9 – Make Your Pricing Clear

Many buyers scan the product card for the price before they consider any other features. It’s a good strategy to display prices clearly and early on a product card.

Even if the product is expensive, position it close to the title or near the shopping cart icon or button. This smart design choice works because the customer’s line of sight naturally drifts to those areas, making it easy to spot the price.

Other ways to make the price more visible include:

  1. Use large, unmistakable font sizes.
  2. Make the price stand out with a contrasting color.
  3. Highlight your discounts and show how much the customer will save.

If you struggle to pick out the price on your product cards, revisit your design drawing board. Apply these tips and get objective people to help you test it out. Don’t stop until they say they can spot the price clearly in one glance.

#10 – Oh! Did You Forget the Name?

We had to leave this until now because that’s what happens with many product cards – the merchant forgets to include the name [properly]. It’s not the no-brainer you’d expect it to be.

A name is the first thing the user sees. Similar names can potentially hurt your SEO. Shorter, more descriptive names attract more clicks too.

Content management systems (CMS) use titles as the H1 meta tag, which is especially important for SEO.

Conclusion

Product cards are essential to your e-commerce efforts. But, they require effort and attention. These ten tips will make your product cards stand out, improving your conversions and bottom line.

Image credit:

Tips-for-Designers-When-Working-from-Home-During-COVID19

10 Clever Tips A Designer Should Use When Working at Home During COVID-19

Posted Leave a commentPosted in Business, Design, Web
Tips Designer Should Use When Working at Home During COVID-19

COVID-19 has affected all lives worldwide and disturbed daily routines. Millions of workers globally have adopted a “work at home” system that allows them to do their daily job tasks remotely.

For some, this change has been very difficult, depending on their industry and job description. If you, as a designer, has found it hard working at home during this pandemic, what can be done? Here are ten clever tips you should adopt and use to productively work remotely:

Touch up on your digital presence

During COVID-19 lockdown, try to use that time to reflect on your digital presence and if it what you want it to be. Head over to social media channels and scroll through the timeline and see if you’re happy with what you see. Go to your website and go through each page to see what customers experience.  

If there are changes due, implement the best design software to get them up to scratch. Things might not be as busy as before and this affords you enough time to make and touch-ups or upgrades. When COVID-19 lockdown protocols have been done away with, you will come out with a very strong digital presence appealing to customers.

This means a big effort on your side, which needs time and real focus. For a moment, you must plan to outsource your academic writing work to online assignment help. The idea is to remain focused on only one thing to ensure greater success.

Get an effective communication channel

If you work as a team and collaborate on projects, an efficient communication channel is a necessity. Consider using cloud-solutions that have real-time collaboration features for an enhanced working environment. Find a highly efficient tool but one that does not take long to familiarize yourself with.

If you choose to go with collaboration tools such as Microsoft Teams or Slack, ensure it has all the features needed. For example, make sure it can accept attachments and other features such as whiteboard functionalities and so forth. Getting one comprehensive communication channel will streamline your workflow and improve remote collaboration on projects.

Reach out to customers

It is understandable that during this pandemic, everyone has his own troubles and anxieties. Maybe someone close has gotten the virus or you are going through financial strain. 

Just know that your customers should not feel this negative energy when communicating with them. Be a ray of sunshine, offer comfort by reaching out to them, and maintain a positive attitude.

If there are orders that will be delayed due to this pandemic, be proactive and reach out to customers before they worry. Open positive communication with customers is what can help you make it through COVID-19 global restrictions.

Implement office ethics

Working on top of a kitchen countertop might not be an efficient way of getting work done. It is true, working remotely means that you stay at home but do not feel the void of not being at your office.

You can do this by creating a workspace that mimics a real office with a chair, desk, and all material needed. Set a work schedule and stick to it, do not be disturbed or deviate from it. If you have a family, discuss with them that you’re not to be disturbed before a certain time.

Upgrade the skills you have

You might have a lot of time on your hands during COVID-19 lockdown. To constructively fill that time, try to upgrade the skills you have to become more skilled and be of great value at work. There are many options to explore, especially with studying online. 

Right now, there a lot of online courses related to designing you should consider taking. Think about learning how to use a more advanced designing tool to be more productive and efficient.

You can also watch YouTube video tutorials that show practical steps to take when improving design skills. To help you get through some of the coursework, you can even get in touch with the professional writers at best writing services.

Create designs in support of combating COVID-19

Social media and websites are sharing a lot of sentiments about this pandemic and you can consider joining them. Brainstorm creative ways to share important points about the spread of COVID-19. Find ways to weave in the design skills you have and creating awareness about COVID-19.

Perhaps, you might consider creating designs or infographics to share on social media about precautionary measures to take. Some designers have decided to make their designs humorous by making memes. As a creative person, try to find a unique way to spread awareness about this virus.

Touch base with colleagues, team members or employees

Since you do not see each other daily now, try to schedule virtual meetings with colleagues, team members, or employees. Discuss how you can continue collaborating efficiently when working at home and review milestones you’ve reached.

Set a clear scope of what still needs to be done and how it will be accomplished. Do not focus solely on work but also discuss personal details like how this virus has affected your colleagues or employees. Make casual conversation before and after meetings to keep that spirit going on and employees and colleagues happy.

Avoid using a lot of tools

It is true that tools can help streamline work exponentially but then if you overdo it, they can become a distraction. Trying to master and commandeer a lot of software programs at a time can be very inefficient and lead to shrinking productivity.

Try to minimize the number of tools you use to be only essential and absolutely necessary tools. You can minimize the tools by choosing comprehensive ones that cover a wide range of services needed. Getting more tools will mean more time training on using them, limiting time to do the work that needs to be done.

Work at times when you are most productive

If you work alone, try to draft a schedule that is more flexible to yourself. Work when you are most productive, even if it late in the night or very early each morning. Of course, this might be a problem if you work as a team because your schedule might not align with theirs.

In this case, just use normal working hours instead of working in a disorganized way. To get the most out of those working times, schedule the work to prioritize important, large or complex projects first. Afterward, you can then work on other smaller projects.

Take care of yourself

Under lockdown, restrictions continue taking care of yourself because this will reflect in your productivity and quality of work. Take enough time to get a rest and workout at home or under the recommended regulations in the state or country you are in.

Eat healthily and keep a positive attitude to be more productive during this pandemic. Taking care of your body will maintain the brain mentally strong to deal with this adversity with a clear head.

Final thoughts

During COVID-19, there are a lot of changes you have witnessed and one of them is working at home. Designers need to continue working as they were doing at their normal office by setting up a dedicated workspace. They should also have a fixed schedule to follow through and sequence their tasks accordingly.

If you work alone, consider drafting your schedule to be dependent on the times you’re most alert and productive. Do not forget to take care of yourself during this pandemic and keep a positive mindset.