Why Every Esports Team Needs a Memorable Logo
In esports, different teams compete with each other to win more championships, trophies, and medals. However, apart from that, they also want to win esports lovers’ hearts and enhance their fanbase. And that’s where the team’s logo comes into play.
Logos for esports teams are more than ordinary emblems. Instead, they are the faces of the teams. They also reflect the teams’ values, spirits, goals, and legacy. Moreover, logos set the tone for how the teams are perceived by fans.
In this short guide, we will explain the importance of memorable logos for esports teams and introduce you to some of the best logo designers for designing unique, creative, and aesthetically pleasing logos.
Let’s dive in!
Why Esports Teams Need Memorable Logos
- Appeal Sponsors
Esports is definitely a money-making hobby, and the teams make a tremendous amount of money through different means. Still, esports teams sometimes need sponsors to purchase expensive and highly efficient gaming equipment and travel across the globe to participate in competitions. However, teams can struggle to get sponsors’ attention without building a unique identity.
Sponsors generally look for teams with a solid identity and a strong fanbase. You can achieve both of these things with the help of compelling logos. Once you have a strong fanbase and presence, you can easily capture sponsors’ attention and encourage them to provide financial and moral support to your team.
- Reflect Professionalism
A high-quality and memorable logo attracts fans and reflects professionalism and seriousness. In the esports world, reflecting professionalism is necessary to get more attention and gain recognition in the community. Therefore, no matter what, you must not compromise your identity, especially your logo.
However, for that, you must create an attractive logo that shows how competitive and strong your team is. It will surely impress your fans and compel them to follow your game on different channels. Furthermore, it will encourage event organizers to invite you to participate in multiple eSports events.
- Engage Fans
Yes, fans are always attracted to gamers’ playstyle and legacy. However, many other things also help impress and engage esports fans. And one such thing is a team’s identity. No matter how good or great you are at your game, if you fail to build a unique identity, you may not engage more fans.
Create an appealing logo and align it with your play style. That logo will help you attract more esports lovers, create a unique identity, and enhance your fanbase. Also, the logo will help you build a strong community and unite all fans under a single banner. However, without that, you may find it difficult to capture more people’s attention and gain recognition.
- Leave a great impression.
Logos can also help you leave a first impression on people. Like all other sports and business domains, first impressions matter a lot in eSports. Therefore, you must not compromise on it at any cost. You need to build an outstanding and memorable logo to leave a remarkable impression on esports fans and sponsors.
When it comes to leaving an impression on people, make sure to capitalize on color theory, icons, and typography. Together, all these things can help you not only impress people but also build stronger connections with them.
The Best Platforms to Build Esports Logos
- LogoMaker.net
LogoMaker.net is one of the best platforms for designing unique, aesthetic, and memorable logos. This free eSports logo maker offers almost every single utility that a person needs to build exciting logos.
For instance, this platform offers tons of free logo design templates to all its users. These templates can help users come up with various ideas for their own logos. Additionally, one can easily select any of those templates and modify them to build unique logos.
Apart from free templates, it offers multiple editing utilities to help users give outstanding shape to their abstract thoughts. For instance, you can add or delete some icons, change colours, use preferred fonts, etc. Most importantly, it’s free to use. Even when you want to design and download logos at their best quality, you don’t need to pay for them.
- Canva
Canva is another excellent platform on which to build any type of design. With this revolutionary design tool, you can design brochures, social media posts, flyers, posters, and logos. Canva has the most extensive template library to help users quickly find the most suitable logo templates for their eSports teams. However, unlike LogoMaker.net, not all its templates are free to use.
Besides templates, Canva offers numerous free editing utilities to facilitate the design process. All the editing utilities Canva offers are pretty easy to understand, even for novice users. To design memorable logos, users never need to remember complicated commands. That’s why most people prefer this particular platform over others.
Freelance writer sharing & contributions